Class of '24

The Class is an annual musical project curated by Ejoya Music, bringing together producers and artists, both rising names and guest stars, in an immersive collaboration. Class of '24 marks the fifth installment of the series.

I led creative and art direction for the project, working solo across the full rollout. That meant designing every asset from scratch: cover artworks, artist and producer announcement rollouts, billboard campaigns, stickers, merch, and motion pieces tailored for multiple platforms. The challenge was to hold a single creative vision steady across a cast of collaborators and a wide range of formats, while giving the fifth installment its own identity within the series' legacy.